About Us
Our Mission
Empowering SMEs with affordable, AI-driven packaged solutions to optimize operations, enhance engagement, and ensure compliance—making advanced AI accessible without in-house expertise.
Our Values
Mutual growth
We only win when our clients win, so we build long-term partnerships, measure real business impact, and continuously refine our products based on live feedback and shared results.
High quality and simple service
We know founders and business owners are busy, so we obsess over reliability, clean UX, and clear communication, delivering enterprise-grade AI through experiences that feel intuitive and effortless.
Democratization:
We exist to make advanced AI accessible to SMEs, so we package complex capabilities into ready-to-use products with low entry barriers and minimal technical overhead.
Fairness:
We believe AI should create value for everyone involved, so we design transparent pricing, clear deliverables, and honest expectations that protect our clients and our partners a like.
The problem
AI Adoption Barriers for SMEs
Our target audience is small and medium-sized businesses (SMEs) in the UAE and wider region. These businesses see the potential of AI but struggle to adopt it in a practical, affordable way.
From speaking directly with SME owners and teams, we consistently see three main barriers:
- Resource limitations – Building AI tools in-house is expensive and time-consuming. Most SMEs don’t have the budget, data team, or infrastructure to develop and maintain custom AI solutions.
- Technical expertise gap – SME teams rarely include AI engineers or data scientists. Even when they are convinced AI can help, they don’t know where to start, how to integrate it, or how to keep it running.
- Security, data quality, and integration concerns – SME systems are often fragmented and contain inconsistent data, which makes AI harder to apply. At the same time, founders are rightly worried about privacy, security, and data control when connecting their tools to external AI systems.
Pain Points
Specific Pain Point: Sales & Customer Enquiries
One of the clearest pain points we focus on is sales and customer enquiry management:
- SME sales teams are usually small and overstretched, making it hard to scale without dramatically increasing headcount.
- Handling enquiries across WhatsApp, website, and social channels is manual and inconsistent.
- Many leads are lost or never converted because of slow response times, missed messages, and lack of follow-up.
- CRM tools, when they exist, are often underused or not connected to real-time customer conversations.
This gap between what AI can do and what SMEs can realistically use is exactly the problem DAIS was created to solve. Working with an early adopter, we turned this pain point into a product (Souq Mate) and are now bringing it to the wider SME market.
AI Solutions
Our Products
Souq Mate
Your 24/7 assistant across WhatsApp, website chat, Instagram, and Facebook Messenger that answers questions, recommends products, qualifies leads, and hands off to your team—managed end-to-end in the DAIS Portal.
Key capabilities
• Natural Q&A on products, services, and policies
• Image sending and rich product cards
• Lead capture and qualifying questions
• Smart handoff to your team inside DAIS Portal
Procurement Pal
An all in one tool for procurement managers and buyers. Interact with your spend and supplier data via an intelligent chat agent, generate charts and reports instantly, and make faster, more informed decisions—without wrestling with spreadsheets.
Business model & Pricing:
We follow a SaaS + usage-based pricing model. Our customers pay a recurring software license to use our products (Annual), plus a variable fee based on actual usage such as AI conversations or procurement volume. This keeps pricing transparent, scalable, and accessible to SMEs of different sizes with various budgets. Our starting price for Souq Mate’s annual license is just 1,500 AED.
SaaS License Tiers
Budget
What’s included
- Core product features
- Limited number of users and channels
- Standard support
- Includes a base allowance of monthly usage
Standard
What’s included
- All Essential features
- Higher limits on users, channels, and data
- Advanced analytics and configuration
- Priority support and onboarding
- Higher base usage allowance
Premium
What’s included
- Full feature set
- Custom integrations
- Dedicated account management and SLAs
- Tailored usage bundles and governance controls
Our Team
Mohammad Bin
Ghelaita Almheiri
Founder & CEO
Visionary leader with extensive experience in the UAE business landscape and technology sector. Responsible for strategy, partnerships, and DAIS’s mission to democratize AI for SMEs.
Mohammad
Massrawaeh
Technical Lead
AI and machine learning specialist focused on building scalable, production-grade AI systems. Leads the architecture and development of the DAIS Platform and product suite.
Noman
Khan
Operations Manager
Operations expert with an engineering background, focused on process optimization and customer success. Ensures DAIS’s solutions are delivered seamlessly, aligned with corporate goals, and consistently create value for clients.
